Yes, the SmartHan is some type of tool for eating rice on the go but this promotional image by Japanese toy-maker TAKARA TOMY could be seen as pretty lewd. Tell me this thing doesn’t look like some sort of sex toy. Tell me and I’ll say “fuck you it doesn’t”.
There is a thick black tool for men and a ribbed orange one for women. Really? I get the color blue for men and the color pink for women but this is supposed to be a food dispenser, not a kids toy. I would ask why they didn’t pick sexually neutral colors but they did. Black and orange are not colors particularly associated with either gender.
But this whole thing hits me as some sort of parody full of sexual innuendo. Even the dude in the yellow suit looks like a 70s porn star. Not that I have watched much 70s porn but you know what I am saying here.
Let me translate some of the Japanese to English for you.
ワンハンドスタイル = One hand style
ジョブハンドル = job handle
And just look at illustration no. 3. Someone is jerking off the rice dispenser. Wow. And what the fuck is “Nyoki!”. I bet it’s the onomatopoeic sound for jism being released. Oh yeah…oh…oh yeah…yeah…oh yeah…yes…yes….yes…wow…yes…yes…yes…YES…YES…YES…Nyoki!
Oh! Rice one!
Apparently this device has a recommended retail price of 840 yen (about US$10) but it up for pre-order at Amazon.co.jp for 2,500 yen (about US$30) at the moment. Perhaps they expect a lot of interest.